For new babies and new parents

Everything for the first years, in one friendly shop

From the first clothes to the pram, we help you choose what you really need. Ask us anything, there are no silly questions.

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Browse essentials
  • Newborn and baby essentials
  • Maternity wear and gift ideas
  • Friendly advice, no pressure

About us

A shop that understands. We know how many choices there are and how tiring the early months can be. We keep our range simple and our advice honest.

Gentle choices

Real advice

Gifts made easy

Newborn and baby essentials

Why choose us

Why parents like us

Gentle choices

Soft, practical items picked for babies and families.

Real advice

Talk to staff who know the products and listen to your needs.

Gifts made easy

Ideas for baby showers, new arrivals and first birthdays.

Care

We treat every customer the way we would like to be treated.

Students reading in a bright school library
8 +
Years in the shop
2,000 +
Families helped
500 +
Products in store
5
Gift ideas every season

What we offer

What you will find

Useful things for baby and for you.

A teacher helping young pupils in a bright classroomNewborn essentialsClothes, blankets, bottles and the first-week basics.
Students doing a science experiment in the laboratoryPrams and car seatsHelp choosing what suits your family and your car.
Children playing and learning in the school gardenSleep and nurseryCots, bedding and calm things for the baby room.

Maternity wear

Comfortable clothing for before and after the birth.

Gifts and hampers

Ready-made or made up to your budget.

Advice and fitting

Show us the car and we will help you check the fit.

Portrait of a team member

Testimonials

“They helped us choose the pram without any pressure.”

Customer one
New parent

from 128 reviews

Questions and answers

Quick answers to what people ask us most.

Can I try a pram or car seat in the shop?

Yes. Come in and we will show you how each one works and folds.

Do you wrap gifts?

Yes. Ask at the counter and we will wrap it for you.

What do I need for the first weeks?

Ask us for a simple checklist. We will keep it to what is really useful.

Come and see us

Visit the shop, or ask us for help with your list.

Visit the shop